Privacy Policy

Eterna AI provides digital protection, reputation monitoring, threat intelligence, copyright monitoring, impersonation detection, deepfake detection, evidence collection, and enforcement support services to individuals, brands, and organizations. Our platform helps authorized users identify, document, and respond to online risks that may harm their reputation, intellectual property, identity, or digital safety.

By accessing or using the Services, you agree to the practices described in this Privacy Policy. If you do not agree, please do not use the Services.

We collect the following categories of information:

• Account information — name, username, password credentials, and authentication identifiers.
• Contact details — email address, telephone number, and mailing address where provided.
• Organization information — company name, role, team members, and billing details.
• Protected assets submitted by users — names, handles, brand identifiers, URLs, images, videos, documents, and other assets that users designate for monitoring.
• Publicly available online content — metadata and content retrieved from public websites, search engines, social platforms, news sources, forums, archives, and publicly available YouTube content.
• Usage and analytics data — feature usage, interaction events, scan history, and diagnostic logs.
• Device and browser information — IP address, browser type, operating system, device identifiers, language, and referral URLs.

We use the information we collect to:

• Provide, operate, and maintain monitoring and protection Services.
• Detect reputation risks, threats, and harmful narratives.
• Identify impersonation, deepfake, and copyright infringement issues.
• Generate reports, evidence bundles, and enforcement packages.
• Improve platform security, reliability, and performance.
• Communicate with users about their accounts, alerts, and support requests.
• Comply with legal obligations and enforce our terms.

Eterna AI may analyze publicly available content from websites, search engines, social media platforms, news sites, forums, public archives, and publicly available YouTube content for authorized monitoring purposes. We do not access private accounts, private messages, or content protected by authentication controls without explicit authorization from the account holder.

All monitoring activity is performed on behalf of authorized users for lawful purposes such as protecting their reputation, intellectual property, or identity.

Eterna AI uses YouTube API Services to retrieve publicly available YouTube metadata and content information for monitoring and reporting purposes.

By using features that interact with YouTube services, users acknowledge and agree to be bound by the YouTube Terms of Service.

Google's privacy practices are described in the Google Privacy Policy.

Users may revoke Eterna AI's access to their Google or YouTube data at any time via the Google security settings page.

Evidence, reports, scan history, and monitoring data are retained securely for the duration necessary to provide the Services, comply with legal obligations, resolve disputes, and enforce agreements. Retention periods vary by data type and are designed to preserve forensic integrity for evidentiary and enforcement purposes. Users may request deletion of their data subject to legal and operational obligations.

Eterna AI does not sell personal information. We share information only in the following circumstances:

• When required by law, subpoena, court order, or lawful government request.
• With authorized service providers who process data on our behalf under confidentiality obligations.
• When explicitly requested or authorized by the user.
• In connection with a merger, acquisition, or asset transfer, subject to equivalent privacy protections.

We implement industry-standard safeguards to protect information, including encryption in transit and at rest, role-based access controls, audit logging, secure cloud storage, isolated production environments, and periodic security reviews. Despite these measures, no method of electronic storage or transmission is completely secure, and we cannot guarantee absolute security.

Subject to applicable law, users may exercise the following rights:

• Access to the personal information we hold about them.
• Correction of inaccurate or incomplete data.
• Deletion of personal information.
• Data export in a portable format.
• Withdrawal of consent where processing is based on consent.

To exercise these rights, contact us at privacy@eternai.ai.

Eterna AI operates globally, and information may be processed and stored in jurisdictions other than the user's country of residence. Where required, we rely on appropriate safeguards such as standard contractual clauses to protect cross-border transfers.

We use cookies, similar technologies, and analytics tools to authenticate sessions, remember preferences, measure engagement, and improve the Services. Users may control cookies through their browser settings; disabling cookies may limit functionality.

The Services rely on trusted third-party providers, including:

• Google (authentication, cloud services, APIs).
• YouTube (public metadata and content retrieval via YouTube API Services).
• Cloud infrastructure providers (hosting, storage, compute).
• Analytics providers (usage metrics and performance monitoring).
• Communication providers (email, notifications, support).

Each third party operates under its own privacy policy, which governs its collection and use of information.

The Services are not intended for children under the age of 13, and we do not knowingly collect personal information from children under 13. If we become aware that such data has been collected, we will delete it promptly.

We may update this Privacy Policy from time to time to reflect changes in our practices, technologies, legal requirements, or Services. Material changes will be communicated through the platform or by email, and the "Last updated" date at the top of this page will be revised accordingly.

For questions or requests regarding this Privacy Policy, contact: